amul brand Gujarat Cooperative Milk Marketing Federation Limited (GCMMF), which sells dairy products under the Gujarat Co-operative Milk Marketing Federation, said on Saturday that due to better sales, its turnover has increased by eight percent to Rs 59,445 crore in the last financial year 2023-24. “In the golden jubilee year of GCMMF, the organization has set a target of Rs 59,545 crore ($7 billion) with an annual growth of eight per cent for the financial year 2023-24,” the cooperative society said in a statement after its 50th Annual General Meeting (AGM). Traded.”
World's strongest dairy brand
Brand Amul's group turnover is expected to grow to Rs 80,000 crore ($10 billion) in financial year 2023-24 from Rs 72,000 crore ($9 billion) in 2022-23. According to Brand Finance, the world's leading brand consultancy based in Britain, Amul has been ranked the world's strongest food brand and strongest dairy brand. GCMMF said it is the world's largest farmer-owned dairy cooperative, with 36 lakh farmers associated with it in 18,600 villages in Gujarat. Its 18 member unions buy 300 lakh liters of milk every day. Shamalbhai Patel, Chairman, GCMMF, said, “GCMMF has achieved the historic feat of emerging as the strongest food brand in the world in its golden jubilee year.”
Started from a small town of Gujarat
Gujarat Co-operative Milk Marketing Federation Limited, the parent company of Amul brand, is headquartered in Anand, Gujarat. It is a small town about 100 kilometers away from Ahmedabad. It is also known as the milk capital of the country. Amuli brand was established in the year 1946. At that time there was only one Polson Dairy in Gujarat. Gradually Amul spread not only to India but also to many other countries.
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